OXS Rubber Soul knows all about creating a product that’s always evolving while remaining faithful to its original concept. Still betting on the winning combination of rubber and leather that made their shoes famous and very well-loved worldwide, the brand also moves forward in terms of experimenting with materials and exploring new designs, building the solid foundations of their renowned urban style on modern innovative technologies and the seemingly inexhaustible creative flair of their designers.

OXS Rubber Soul’s Spring/Summer 2014 collections are full of the bold, no-nonsense kind of character that we’ve come to love and expect from this brand. Men and women alike are presented with a vast array of choices that include the brand’s trademark sneakers, as well as more peculiar options such as ankle boots and, for the men, even an interesting hybrid between sneakers and military-inspired boots. But even the most unusual model sports the kind of simple, minimal, and yet somehow ever-gritty design that fans of the brand have long since fallen in love with. The lines are clean and the materials are left to speak for themselves—something that they do quite well, as a pair of OXS Rubber Soul will never fail to make a statement. Colors are neutrals and come in the hues of  black, white, and smoke gray, with the only exception of bright red showing up in the Women’s collection (it is summer, after all!). Men will also be able to take their pick from accessories, which feature backpacks and duffel bags whose designs are a celebration of and a tribute to urban culture. The bags come in black and an interesting beige/ice-gray contrast.

Once again, OXS Rubber Soul doesn’t disappoint and confirms itself as one of the most innovative, forward-thinking footwear brands out there.